In a unique business move, three Holiday Inn hotels in Britain will begin offering a service to have someone crawl into a cold hotel bed to warm it up for their customers.
The employee will be dressed in an all-fleece sleeper suit with their head covered. They shall also be equipped with a thermometer to ensure the bed reaches a temperature of 68 degrees Fahrenheit. The hotel chain assures its guests that the bed-warmer would leave the bed before the guest occupies it.
A spokeswoman for Holiday Inn suggests the quirky bed-warming method was a response to Britain's recent snap of cold weather. Research suggests that most people sleep a little better when the environment is on the cool side.
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